Getting Sponsorship

[ian.curry]

We have been 'in business' for 10 years now, doing fair to average with getting sponsors on board. We, like everyone, could really do with getting a few more in though.
Getting a major sponsor proves nigh impossible, even though we are right next door to Sainsburys we still only get the occasional bag pack - never a shirt sponsor.
Understandably the most common route to sponsors is through contacts, parents businesses etc.


What successes have you had and how did you get them?

[Jerzy]

Our league secures sponsorships, so I don't do a lot of this work, but I've been cultivating a pizza joint where I always have my end-of-season parties and meet-ups. I'm going to be hitting them up for warm-ups for the fall travel season. I'm not very good at this, though.

[Cookie]

Originally Posted by Jerzy

Our league secures sponsorships, so I don't do a lot of this work, but I've been cultivating a pizza joint where I always have my end-of-season parties and meet-ups. I'm going to be hitting them up for warm-ups for the fall travel season. I'm not very good at this, though.

I've always approached either local businesses (Estate agents etc.) or benefited from a parent who contributed on behalf of their own company. Being in a smallish village we are not blessed with businesses, but I've called in and spoken face to face with some of them and just said I wanted to help the local children and that we needed financial support.

I find sending letters or emails doesn't work as they don't see you as a person or understand what it is you're trying to do.